Many businesses in Miami elect to use reverse channel letters when a prestigious image is of high importance. These individually mounted letters provide an elegant but mild halo effect during evening hours while offering a stylish vibrant image in a multitude of pantone colors during the daylight hours. Reverse channel letters have metal faces and sides.

Neon inside the letter cavity shines out the back of the letter. The letter is spaced off of the wall slightly so that a halo is formed around the letter. Because light shines out the back of the letter they cannot be installed on raceways or wireways unless backplates are employed.

A properly manufactured letter has a clear Lexan “Bird Shield” behind the letter so that birds cannot nest inside the letter. Many cheap manufacturers leave this off, and the letter looks like a hay field shortly after installation.

Unless a reverse channel letter is quite large it does not attract the attention a standard channel letter does. Therefore its use is generally avoided by retail businesses, but is used by doctors, businesses in office buildings, etc. for image reasons.

Reverse Channel Letters are appropriate for clients interested in architectural signage. These letters can be illuminated with neon providing a backlit halo effect.

LED Illuminated Reverse Channel Letters are more energy efficient than neon illuminated letters. LED products benefit savings over a long period of time. Initial cost of this product can be a little higher than neon illuminated letters depending on the color. Red is typically least expensive.

Reverse channel letters in Miami are often called halo-lit signs and are built the opposite of standard channel letters.. The result is a halo of light around the letter at night. White is by far the most popular color for reverse channel letter signs. These types of signs are classy looking during the day, and really come to life at night when the halo effect turns on.

Reverse channel letters in Miami give out a special impression that easily attracts a lot of attention. Often they are used by distinguished companies and businesses as they give a certain high standard, high quality effect which is very sought for in advertising.